The client is a leading healthcare technology conglomerate with a presence across multiple geographies. They empower stakeholders in the healthcare ecosystem with robust, high-quality, and value-based care. Additionally, the company’s integrated solutions offer automated workflows, streamlined processes, actionable insights, and more.
The healthcare technology conglomerate did not have a presence in India. They wanted to enter the Indian market. However, they had a limited understanding of the market dynamics and demographics. The client wanted to set up its captive center in India, however, they were facing issues in building a complete process encapsulating the growth blueprint in India. That’s when they collaborated with NLB Services to recruit the right people at the right time.
A co-branding alliance was created between NLB Services and the client that eventually helped the client build a strong employer brand in India. Leveraging the industry expertise of NLB Services, the client was able to navigate and comprehend the intricacies of the Indian market.
Through the co-branding initiatives of the client and NLB Services, the candidates were able to grab great career opportunities. While landing decent jobs with lucrative packages was the highlight, the candidates also experienced a positive working environment. Getting industry exposure, working with international clients, and developing skills in various domains are some of the benefits the candidates experienced through this alliance.
NLB Services leveraged its expertise in talent acquisition to assist the client in showcasing its unique strengths and EVP to prospective candidates. With the help of the vetted talent community platform, NLB Services effectively filled the first 50+ positions, enabling the client to establish its presence in India within a swift 90-day timeframe to complete the project.
With the implementation of the Quality, Efficiency, Cost, and Risk (QECR) framework, NLB Services ensured that the entire process execution was within the desired budget and timeframe. Moreover, NLB Services ensured that the client’s ecosystem was 100% compliant with the labor laws in India in order to eliminate any risk. Through the result-driven employee engagement and branding initiatives by NLB Services, the client was able to keep an offer dropout rate of 18% while the market was experiencing 40% dropouts.
What began as an outcome-based project, where the outcome was defined and managed by the customer and NLB was only assigned to provide resources, transformed into a game-changer in the client-NLB relationship.
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