August 2017 - NLB Services

Reducing customer attrition by actionable data science

Whether a company is in the B2B or in the B2C market, reducing customer churn, particularly the customers who leave voluntarily (i.e., the good ones) is a HUGE priority. Understanding some early signals of attrition and taking appropriate actions can help companies reduce such revenue attrition. With continuous pressure on revenue growth,[...]

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